Rich Hyde
News Noteworthy October 2020

Rich Hyde Named as President of Prestige Financial Services

On Monday, October 5, 2020, the Larry H. Miller Group of Companies announced that Richard (Rich) Hyde will serve as president of Prestige Financial Services (PFS), a business enterprise group within the LHM Group portfolio. Hyde will oversee PFS’ business operations, lead strategy development, and build and maintain a strong organizational culture.

“Rich is a proven leader with expertise in the operational aspects of PFS, who strategically achieves strong results even during shifts within the industry and economy,” said Steve Starks, Chief Executive Officer of the LHM Group. “He is also an excellent communicator who builds high-performing teams and cultivates an engaging and inclusive culture. It is a privilege to work with Rich and to witness his positive impact on our organization, our partners and our customers.”

Hyde, who was previously the chief operating officer of PFS since 2013, will oversee its business operations, lead strategy development and achieve organizational goals. He has more than 25 years of senior-level leadership experience successfully managing financial companies in various financial industries. Hyde joined PFS in 2002 as senior vice president of Servicing. In addition to subprime auto, he has spent time in credit card, small dollar, manufactured housing and mortgage finance, including holding senior-level roles at CitiFinancial Mortgage, Conseco Finance, and Associates Capital Bank. Hyde graduated magna cum laude from Ashford University with a bachelor’s degree in Organizational Leadership.

Rich Hyde (second from left) has been part the Prestige leadership team since 2002.

He serves on the executive board of directors and the independent auto finance board for the American Financial Services Association. Hyde was named “Director of the Year” by Conseco Finance and has been recognized by SubPrime Auto News as a recipient of their “Movers and Shakers” award.

“I look forward to leveraging my experience and capabilities in the financial industry to ensure long-term success for PFS, and to leading our strong team as we further define and execute our growth strategy,” said Hyde. “I have been with this organization for nearly two decades and am grateful for the opportunities that the Miller family and the Larry H. Miller Group of Companies have given me.”

Hyde replaces David Smith, who served as interim president of PFS over the last year, following the retirement of long-time president, Bryant Henrie. Smith is currently as the chief strategy officer for the LHM Group.

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